Product Engineer, Consumer

ABOUT THE ROLE Own the full lifecycle of consumer products, from identifying user needs and shaping product direction to building and shipping polished experiences. This hands-on role combines product strategy, design, and full-stack engineering, with a focus on creating products people value and return to. WHAT YOU'LL DO - Define product positioning and scope features into the smallest complete version worth shipping. - Design consumer experiences, including onboarding flows, activation journeys, interfaces, and product copy. - Build frontend and backend systems using TypeScript, React, Next.js, and Node.js. - Implement APIs, SQL data models, authentication, payments, and subscriptions. - Set up product analytics, experiments, and monitoring to measure engagement and retention. - Deploy and maintain reliable applications, debug production issues, and incorporate user feedback. - Ship polished MVPs or substantial product iterations in approximately 3 to 7 days. - Use product and retention signals to decide what to improve, change, or discontinue. WHAT WE'RE LOOKING FOR - At least 3 years of experience shipping consumer products end-to-end, from concept through production. - Experience building and shipping products in an early-stage startup or through independent product work, with evidence of real users. - Production experience with TypeScript, React, Next.js, Node.js, APIs, SQL databases, and data modeling. - Hands-on experience implementing authentication, payments, and subscriptions, and deploying and debugging production applications. - Experience designing consumer interfaces and using analytics and experiments to understand engagement and retention. Familiarity with PostHog or similar tools is useful. - Comfort using AI development tools while maintaining sound architecture and code quality. - Background in consumer products, social apps, communication tools, or cross-platform development is valuable. COMPENSATION & BENEFITS Base salary: $200,000 to $350,000 annually. Visa sponsorship details were not provided. LOCATION On-site in Palo Alto, California, United States.